General Store & Outpost

The Oldblue General Store & Outpost is situated in one of the main n’ busy streets of the southern part of our home town, Jakarta. Located near some well-known areas, such as Cipete and Kemang, you’ll find it trouble and labor free to locate our General Store.

The 3 and a half stories building also serves as a new nest of our main Headquarter and Workshop. Our General Store boast a plastered concrete look, unfinished brick walls, and natural wooden material. All to channel the brand’s rugged, rough, and hard-wearing persona. A window facade with precisely designed vintage typography decals is surely hard to miss and serves as the head-turner element to the store.

You’ll also find the iconic vintage Japanese Sakamoto Shuttle Loom from the 60’s that’s re-purposed as a clothing rack display. Another attraction for all of you Denim Heads is surely the Oldblue Denim Archive Walls that’s showcasing a considerable amount of faded Oldblue denim pants throughout the eras.